6 reasons to consider adopting a digital signage solution in an automotive dealership
Promote the latest models and related offers to inform and ignite the desire to purchase.
Enhance the customer experience through a guided tour that immerses them in your brand's world.
Engage your visitors and eliminate the perception of waiting, especially during peak times like open days or weekends.
Streamline communication across multiple dealership locations by centralizing content management.
Stand out from the competition by providing a memorable experience.
Facilitate internal communication within the offices regarding sales, promotions and incentives.
How to effectively utilize digital signage in your auto dealership?
Welcome and guide your visitors:
Whether it's the showroom, used vehicle section, repair station, or parking area, digital signage can direct customers to various reception areas.
At the entrance of your sales showroom, leverage interactive display screens to consolidate your communication and offer customized routes that immerse customers in your brand.
or customers with appointments, use screens to enable them to announce their arrival and facilitate a smooth process.
Within the after-sales service, create digital display screens displaying names, appointment times, and reasons for personalized assistance.
Present your dealership, vehicles and related services:
Replace traditional paper signage with interactive digital display screens next to cars, showcasing technical features, equipment, options, and prices to inform customers.
In the second-hand car showroom, use interactive digital screens to provide a visual overview of all vehicles and their histories. For multi-site dealerships, display the entire available inventory...
Utilize digital display screens behind shop windows to introduce your dealership, share its history, and showcase employees. This is also an ideal platform to communicate practical details like opening hours.
Within the after-sales service, display inspection prices, financing offers, and other relevant information..
Generate engagement and entertainment:
Entertain your visitors with game contests, promotional deals, videos, and interactive terminals during open days. Additionally, set up forms to gather customer contact information for personalized offers.
Incorporating customer testimonials builds trust in your dealership. Consider integrating a social wall that aggregates feeds from your various networks.